Performance

Performance

Performance

To assure its functions, the tire, a complex product, needs to deliver numerous, often conflicting, performances, including safety (reduced braking distances on both dry and wet road surfaces, road holding on corners), fuel saving, longevity, driving pleasure...

Improving one of these performances cannot be to the detriment of the others. Drivers must not be required to make any sacrifices. That is why, thanks to leading technologies, Michelin proposes new ranges every day with multiple performances brought together. This is the MICHELIN Total Performance strategy.

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